Legacy lives through people

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Finding Why


Peter Herschend, co-owner of Herschend Family Entertainment Corporation, which owns Silver Dollar City, speaks a bit on what he’d like his legacy to be. He talks about how SDC’s mission and purpose statements are what he hopes will always continue and be remembered. He also talks about the importance of businesses having both a mission statement and a purpose statement. He discusses how proud he is of SDC having the best safety record of any park in the country and how that’s due to the quality of the people who work there, who, along with the visitors to the park, he considers the heart of SDC.


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